The visual identity of the brand was characterized by the letter C, always in the foreground for many years, thus marking the recognition of the brand and the Celestini family both in the sales department and in the racing activity.
The restyling of the Brand Identity takes place with an evolution of the company, with the need to improve the usability of the brand, refreshing it, while maintaining some key points of their identity, the letter C and the Italian and racing personality.
